Systems for Office Effectiveness
Delivering High-Performance Customer Service in Your School

Have you ever had an amazing experience with a company? Great customer service makes us say “Wow, that was easy!”

We get what we came for, quickly and easily, and we’re thrilled… IF the company has a well-oiled machine for taking care of customers.

Unfortunately, it’s rare. Many companies and organizations don’t give a second thought to designing great customer service experiences.

As guests, we’re often made to feel like we’re bothering the employees by having the audacity to bring them our business.

But when companies get it right, they create raving fans and advocates—like Carissa Cropper, whose video praising Chick-fil-A went viral for all the right reasons.

Can you imagine your school getting this kind of public praise?

In schools, we know we have a higher calling than a fast food restaurant. Parents and communities entrust us with their children, and we uphold this trust through everything we do.

But this requires more than just doing excellent work on behalf of students—it requires communicating excellence through outstanding customer service.

Teaching and learning—though they’re at the heart of what schools do—are largely invisible to parents and the community.

Instead, the public judges schools through the quality of the customer service they receive.

Outstanding customer service doesn’t come from superhuman heroes. It comes from regular people who work within carefully designed systems.

It’s simple, but profound.

We’ve all experienced callers and visitors who give us a hard time. They’re demanding. They’re rude. They don’t take responsibility. They ask for more than we could possibly provide.

And it’s our job to handle their demands with grace and professionalism.

When we get it right—not by being perfect, but by having good systems—word spreads.

People rave about how much they love their school.

(Some people will still rant, but everyone else will know their complaints say more about the complainer than the school.)

That’s the power of reputation, and the power of great systems for customer service.

Now, if you’re ready to design and implement systems for high-performance customer service in your school, you can get instant access to Systems for Office Effectiveness for your entire office team.

Systems for Office Effectiveness is a self-paced online program for administrators, office managers, attendance secretaries, fiscal clerks, registrars, counselors, and anyone else who regularly deals with parents and community members.

A single site license covers everyone in your school—even volunteers and substitutes.

Register with a purchase order or credit card, and you’ll gain instant access to the videos and PDF workbook.