Welcome to The Principal Center

Building Capacity for Instructional Leadership

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Our All-Inclusive "Everything, Forever" Lifetime Membership—Sale Ends January 30

Get all of our flagship courses, books, Repertoire app, bundles, and more for one low price.

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Looking for a new admin job in 2023?
Get all of our tools for landing your next-level instructional leadership role for one low price.

Ascend Job Search Starter Pack

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Ready to get into classrooms? The right tools make all the difference.

At The Principal Center, we've been developing tools to help leaders get into classrooms since 2013. Now, for the first time, you can get all of our classroom walkthrough tools in one low-cost bundle:

Classroom Walkthrough Toolbox

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Applying for admin jobs?
Get more interviews with these tools, trainings, and 10 matching résumé & cover letter templates

Ed Leadership Job Application Template Bundle

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Need to get ready for an upcoming admin job interview?

Rapid Interview Prep Toolkit

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Our Flagship Classroom Walkthrough Program

Confidently get into classrooms every day
Have feedback conversations that change teacher practice
Discover your best opportunities for school improvement

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Our Flagship Teacher Evaluation Program

Help teachers set goals to maximize growth, intrinsic motivation, & student learning
Develop improvement plans to address performance issues
Use instructional frameworks to create a shared vision for practice
Write airtight, evidence-driven final evaluations in a fraction of the usual time

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The Professional Writing App for Instructional Leaders

Want to do all of your professional writing—walkthroughs, observations, emails, letters, and more—in a fraction of the time?

Use our autocomplete, drag-and-drop, multiple-choice, fill-in-the-blank, A.I.-powered writing tool.

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The #1 Book on Classroom Walkthroughs

Now We're Talking! 21 Days to High-Performance Instructional Leadership will give you an actionable, realistic plan for getting into classrooms and having conversations with teachers that actually change their practice.

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Get the Audiobook

Develop Instructional Frameworks To Support Teacher Growth

Discover how to accelerate teacher growth by taking the “insider’s view” of practice, articulating key dimensions of professional judgment to create clear growth pathways for teachers at every level of fluency in Mapping Professional Practice.

Get the Book

Get the eBook

Ascend Live

The Ed Leadership Job Search Strategy Show

Looking for your next-level instructional leadership role?

Join Dr. Justin Baeder for Ascend Live, our weekly training on how to land your next job.

Tune In Now »

The Instructional Leadership Association

The Principal Center's Membership Program

The Instructional Leadership Association will help you:

Confidently get into classrooms every day
Have feedback conversations that change teacher practice
Discover your best opportunities for school improvement

As part of our Instructional Leadership Association Program, you’ll gain access to Repertoire Content Creator, the professional writing app for instructional leaders.

Download Brochure

join the Instructional Leadership Association